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Unlock Your Sales Potential: Amazon's Buy with Prime Now Available to All Eligible U.S. Merchants

Image Credits: Nathan Stirk / Getty Images

Attention all potential Amazon Sellers! Have you heard the news? Buy with Prime, the game-changing benefit for Amazon Prime members is expanding to more U.S.-based merchants by January 31, 2023!

Since its launch in April 2022, Buy with Prime has provided millions of U.S.-based Prime members with the convenience and reliability they know and love from Amazon while allowing them to shop directly from merchants' online stores. With the Prime logo and delivery promise displayed on eligible products, shoppers can enjoy free and fast delivery, as well as easy returns, directly from the merchant's website.

But Buy with Prime is not just a boon for shoppers; it also helps merchants build customer relationships and brand loyalty while offering benefits that drive conversion. In fact, according to internal Amazon data, merchants that offer Buy with Prime have seen an average increase in shopper conversion of 25%!

And the benefits don't stop there. Amazon is constantly working to improve the Buy with Prime experience for merchants, including offering new tools and features. For example, Amazon is introducing Reviews from Amazon, which allows merchants to display customer reviews from on their own online stores, helping to increase shopper trust and conversion.

Amazon is also partnering with e-commerce service providers, such as BigCommerce, to make it even easier for merchants to integrate Buy with Prime into their storefronts. With the new self-service integration, BigCommerce merchants can enable Buy with Prime without any coding required.

As a potential Amazon Seller, you can't afford to miss out on the opportunity to grow your business and reach millions of Amazon Prime members with Buy with Prime. Learn more about how you can become a part of this game-changing benefit by visiting

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