Black in eCommerce
How to use Google Trends to identify popular product ideas in your industry.
Google Trends is a powerful tool that allows businesses to see how often certain keywords or phrases are being searched for on Google. By using Google Trends, businesses can identify popular product ideas in their industry and tailor their marketing strategies accordingly.
Here's how to use Google Trends to identify popular product ideas in your industry:
Go to the Google Trends website (https://trends.google.com/) and enter a keyword or phrase related to your industry. For example, if you are in the fashion industry, you might enter "women's clothing" or "summer dresses."
Select a specific region or country to focus on. This will allow you to see how popular the keyword or phrase is in that particular location.
Use the "Related Queries" feature to see what other keywords and phrases are being searched for alongside the original keyword or phrase. This can give you insight into what specific product ideas or trends are popular in your industry.
Use the "Interest Over Time" feature to see how the popularity of the keyword or phrase has changed over time. This can help you identify emerging trends or areas of increased demand.
Use the "Interest by Subregion" feature to see how popular the keyword or phrase is in different regions within a specific country. This can help you identify regional trends or differences in demand.
By using Google Trends, you can get a better understanding of what product ideas are popular in your industry and tailor your marketing efforts accordingly. This can help you stay ahead of the competition and increase your chances of success.